Global Expansion Strategy Guides Financial Company


A company that provides insurance and investment-related products and services – including protection, retirement income and investments, and mortgage insurance – had a corporate mandate to build its international business to 50% of total corporate revenues/profits over two years. To support this plan, they were seeking an in-depth assessment of the market for asset management, life insurance, and long-term care products and services in key geographies worldwide.

Project details

  • Year: 2015
  • Project: Branding
  • Customer: Wallahia Inc.
  • Designer: Arnie Schwarzie
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